Best Bombora Alternatives
February 3, 2025 5 min. read

Tired of relying solely on Bombora for intent data? Whether you’re looking for more accurate insights, better pricing, or deeper integration with your existing tools, there are plenty of great alternatives. Let’s dive into the top Bombora alternatives to help you make better data-driven marketing decisions.
1. Signum.AI
Pricing: Free plan available
Best For: AI-driven intent data and trend tracking
Signum.AI takes intent data to the next level by using AI to track buyer signals in real time. It helps businesses monitor market trends, analyze customer intent, and generate fresh leads based on real-time behavioral data.
Key Features:
• AI-powered intent tracking for B2B sales and marketing
• Competitor analysis and trend insights
• Automated lead discovery and scoring
• Seamless integrations with CRM and outreach platforms
Complexity: Medium – Ideal for data-driven teams looking for actionable insights.
Best For: B2B sales teams, marketing professionals, and agencies seeking deep intent-based targeting.
2. ZoomInfo Intent
Pricing: Starts at $15,000/year
Best For: Enterprise-grade intent data with deep insights
ZoomInfo Intent provides extensive company intent data by analyzing web activity and buyer behavior across millions of sources. While it’s a high-end option, the depth of insights makes it a top choice for enterprise-level sales and marketing teams.
Key Features:
• Large B2B intent data repository
• Real-time company research and firmographic insights
• Advanced lead segmentation and scoring
• Strong CRM and marketing automation integrations
Complexity: High – Built for large teams that require vast data sets.
Best For: Enterprises that need a scalable solution for tracking high-intent prospects.
3. Clearbit
Pricing: Starts at $99/month
Best For: Data enrichment and real-time intent insights
Clearbit enriches your existing CRM data with real-time company and user insights. It helps businesses personalize marketing efforts and identify key accounts showing buying intent.
Key Features:
• Automated data enrichment for leads and accounts
• AI-powered real-time intent detection
• CRM and ad network integrations for targeting
• Dynamic audience segmentation
Complexity: Medium – Requires integration with existing sales tools.
Best For: Sales and marketing teams looking for an enriched intent-based outreach strategy.
4. Leadfeeder
Pricing: Starts at $79/month
Best For: Website visitor tracking and lead intent identification
Leadfeeder specializes in tracking website visitors and identifying high-intent prospects. It connects IP addresses to company names, giving sales teams insights into which businesses are showing interest in their services.
Key Features:
• Visitor tracking and company identification
• Lead scoring based on web engagement
• Google Analytics and CRM integrations
• Automated lead notifications
Complexity: Low – Simple setup with actionable insights.
Best For: SMBs and marketing teams looking for an easy-to-use website intent tracking tool.
5. Demandbase One
Pricing: Custom pricing
Best For: AI-powered account-based marketing and intent data
Demandbase One provides AI-driven insights into account-based marketing campaigns, helping businesses identify and engage high-value prospects using detailed intent signals.
Key Features:
• AI-based account scoring and intent tracking
• Automated sales and marketing alignment tools
• Multi-channel ABM execution
• Deep integration with CRM and marketing platforms
Complexity: High – Designed for advanced B2B marketing strategies.
Best For: Large B2B companies focused on account-based marketing and sales.
6. Lusha Intent
Pricing: Free plan available
Best For: Simple and effective B2B intent data
Lusha offers a user-friendly intent data solution that helps sales teams identify warm leads based on engagement signals. It’s an affordable alternative to Bombora with solid data accuracy.
Key Features:
• Real-time buyer intent tracking
• Verified contact details for outreach
• CRM and sales platform integrations
• Straightforward lead scoring
Complexity: Low – Beginner-friendly and easy to implement.
Best For: Small and mid-sized sales teams looking for quick access to intent data.
FAQs
1. What’s the best alternative to Bombora for intent data?
If you’re looking for AI-powered insights, Signum.AI is a strong option. For large-scale B2B databases, ZoomInfo Intent and Demandbase One are great choices.
2. Do these alternatives offer free plans?
Yes! Signum.AI, Lusha, and Leadfeeder all offer free plans or trial versions to get started.
3. How do I choose the right intent data platform?
Consider your business size, budget, and integration needs. If you’re focused on ABM, Demandbase is ideal. If you need CRM enrichment, Clearbit is a strong option.
4. Can these tools integrate with my CRM?
Absolutely! Most of these platforms integrate with HubSpot, Salesforce, Pipedrive, and other CRMs to streamline workflows.
5. Are there better-priced options than Bombora?
Yes! Signum.AI, Lusha, and Leadfeeder offer cost-effective intent data solutions without enterprise-level pricing.