Negative Customer Feedback -> Churn Acquisition
May 8, 2025 5 min. read
Objective:
Convert dissatisfied customers from a competing product into your pipeline.
Signal:
Signum.AI detected a spike in negative reviews and complaints about product stability on review sites and Reddit.
Actions Taken:
Targeted content was created emphasizing stability and support. Direct outreach was launched to accounts that had previously evaluated both products.
Outcome:
2 deals closed from former competitor clients within two weeks, citing performance and support as key decision factors.
